To retain customers, capture new markets and differentiate services, Service Providers need an edge on their competition and to future-proof to address emerging market opportunities. In what is often considered their “core” business, Service Providers are facing new competition from companies that are offering a range of value-added services to small, medium and large enterprises.
Jamcracker's Cloud Services Brokerage (CSB) enablement solution helps Service Providers offer cloud services as value-added services to extend their core offerings. The opportunities are significant for Service Providers to leverage their "trusted advisory" relationships with their SMB and enterprise customers by unifying the delivery of cloud services. Many of the world’s largest service providers such as Telstra, KPN, eircom and many others leverage the Jamcracker Services Delivery Network (JSDN) to deliver hundreds of services to hundreds of thousands of businesses around the world.
The JSDN provides Service Providers the ability to unify the delivery of cloud services and differentiate their networks as a true cloud computing platform. Using this approach, Service Providers can reduce customer churn and increase life-time customer profitability.
Different types of cloud service offerings can be delivered with a single point of provisioning, access, security, billing, administration and support using the JSDN. Service Providers can now grow ARPU and increase retention by offering new services to their customers, as well as increase market share by differentiating their core offerings with value-add service bundles to enhance up-selling and cross-selling.
With the JSDN, Service Providers who have implemented the Cloud Services Brokerage model have achieved: