SANTA CLARA, Calif. – January 26, 2012 – Steve Crawford, vice president of marketing and business development for Jamcracker, will be presenting at ITEXPO East next week.  The session will explore the business and operations requirements for Cloud Service Brokerages as it relates to service providers. 

What: Cloud Service Brokerage – Best Practices for Service Provider Success

Where: ITEXPO East 2012, Miami Beach Convention Center

When: Friday, February 3rd, 10:00 am

Abstract:

Analysts are talking about it. Many of your peers and competitors are going to market right now with enticing solutions that include it. Your company may have begun to explore what is possible. Cloud service brokerage is without a doubt the new “IT” for service providers and is positioned to bring growth to subscriber bases and tremendous upside to ARPU. Achieving the expected subscriber growth, upside ARPU and beating out the competition for this market will require:

• Segmenting and focusing on the market in a way that elevates your organization to a trusted advisor for the business customer.
• Addressing the broad demands of today’s business customer for a range of SaaS/PaaS solutions using a next-gen OSS back office to onboard, package, order and fulfill the variety of cloud applications.
• Bundling your in-house solutions with 3rd party cloud applications, even multiple 3rd party applications, that create business solutions that no competitor can match.

Service providers must prepare their OSS back office to rapidly scale either by utilizing a commercial cloud brokerage PaaS that extends their back office into cloud applications, or by deploying new back office systems that are aware and built to order, fulfill and package cloud applications. This session will highlight the requirements needed in a service providers OSS environment to deliver cloud applications, as well as break down the overall business and cloud markets so that service providers can build an effective plan to rollout next-gen business services and bundles.

URL: For more information, visit http://itexpo.tmcnet.com/east12/

Social Media: To follow the conference via Twitter, search #ITEXPO and follow Jamcracker at @JamcrackerInc

Contact: Please contact us if you would like to meet with Jamcracker during the ITEXPO Conference.

 

About Jamcracker

Jamcracker was recently profiled by Gartner as a “Cool Vendor in Cloud Services Brokerage, 2011.”  Jamcracker enables organizations to become Cloud Services Brokerages, and its Services Delivery Network (JSDN) includes over a hundred cloud providers who are distributed via JSDN delivery partners that comprise hundreds of carriers, distributors, technology providers and enterprise IT organizations. For more information on Jamcracker, visit www.jamcracker.com.

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Media Contact:

Tami Casey

Mindshare PR

(650) 947-7407

tami@mindsharepr.com