Why Join Jamcracker as a Business Partner

The Jamcracker Marketplace Partner program (JMPstart Lite) is specially designed for the smaller scale reseller and deliver valuable benefits. It assists our Resellers to succeed in the marketplace complemented by on-line sales and marketing support from Jamcracker.

JMPStart Lite is based on the simple premise that Jamcracker’s success is based on the success of our Resellers. The “best practices” based Reseller program provides effective marketing and & tools, and other resources to help our Resellers’ leverage the emerging market potential for On-demand Services. In Short, JMPStart Lite helps our Resellers go-to-market, gain competitive advantage, and maximize marketing and sales productivity.

The tenets of the JMPStart Lite are

1. Effective On-boarding and Knowledge Transfer
2. Sales and Technical Enablements via various on-line mediums
3. Generic Marketing Template
4. Support Mass rapid Awareness & Demand Generation.

Benefits and Resources for Resellers

Effective Resellers can look forward to a slew of Tools & Resources to help win in the Marketplace.

The Support Programme consists of the following key areas

1. Marketing Support
2. Sales Support

Marketing Support:

This includes Marketing Efforts & Collateral to help communicate the Value Proposition effectively.

Marketing Support Includes

1. Sales Collateral such as Brochures, Leave behinds, Virtual demos, Business Value Show-Tell, RoI Calculators etc
2. Industry Watch Reports, Analyst briefing, White papers etc
3. Generic Marketing Template with adequate provision for incorporating the Business Reseller logo
4. Enhancing the Market Awareness of Reseller Site to drive Traffic and generate interest and leads thereon.
5. Demand Generation Ideas: Unearth new business Opportunities and build pipeline.
6. Help build Customized Web stores for Resellers as also localized promotions with specific resellers.
7. PR template and collateral to help the Reseller leverage Jamcracker announcements.
8. Assistance provided in building case studies of Customer Success Stories

Sales Support:

Sales Support Includes

1. Access to Sales Support Material, Customer level presentations, case studies, Sales Kits etc
2. Competitive Marketing Intelligence to help win in the Market
3. Reduce Sales cycle by providing Sales Accelerators & Decision enablers such as Promotions, Incentives, Bundling & Perceived Value Enhancers.